Travel behaviour has changed. Guests no longer depend only on OTAs or random recommendations. Whether someone is booking a resort in Digha, a homestay in Kalimpong, a boutique property in Darjeeling or a business hotel in Kolkata, the first step is always a Google search. That single action decides which hotels get the booking and which ones lo

Digital transformation has reshaped how businesses attract customers, retain attention, and convert interest into revenue. In this evolving landscape, single-channel marketing efforts are no longer enough. Companies now require unified, strategic, and data-driven systems that work together to generate sustained growth. This is where Softscotch, a f

Landing a Google internship in 2025 is a significant goal for students aiming to gain world-class experience in technology, business, design, and various other domains. Google’s internship programs are known for offering real-world projects, global exposure, mentorship from industry leaders, and the opportunity to contribute to products used

In a rapidly changing world, staying informed has become both a necessity and a challenge. With new technologies emerging every day, businesses evolving at a fast pace, and lifestyle trends constantly shifting, people need a platform that offers clarity, relevance, and value. Insightful Post has established itself as a dependable resource that

In today’s competitive business environment, the organizations that succeed are those that can interpret their data quickly and respond with clarity. Yet the path from raw data to meaningful insights is often filled with obstacles. Teams spend countless hours formatting spreadsheets, creating charts, and trying to extract patterns manually. Tradi